Website for sale
- Editor’s Comments
- Seller’s Notes
- Site Info
- Comments (23)
Tech Website Earning $782/month through Amazon Affiliate and AdSense
4-year-old content website helping computer techs launch and run their very own IT services businesses through pre-built online courses. Site requires little to no daily work.
At a glance ?
Touch a value for a description
Editor’s Comments ?
– Established Website with High Organic Rankings
– Less than 1 Hour of Work per Week
– Stable traffic
– Can turn course on full time for immediate revenue growth
– New owner should have some technical background, but not necessary
The site was originally started back in 2006 under CaseyTech.com. In 2012, all of the articles were ported over to TheTechMentor.com and redirected CaseyTech.com to it.
Traffic Health ?
Top Channels ?
|Page Views||% of Total|
Top Countries ?
- This website earns revenue with Google AdSense
- This website also earns revenue with Affiliate Income and Advertising Sales. It is recommended to request a video walk through from the seller to verify all revenue claims.
Last 12 Months Claimed Revenue and Profit
1. Please state your full name and company name, if it’s a corporate entity selling the website
[Known to broker]
2. Please briefly describe the business model
TheTechMentor.com is a website that offers advice and “how to” articles geared towards people trying to solve various computer problems and/or computer techs wanting to start IT businesses
3. When was the business established?
4. How many affiliate relationships do you have?
5. How do you generate content?
All content is completely original and written by me.
6. How has the business evolved since it was first established?
I first started the site in 2006 as CaseyTech.com. It was primarily a computer repair tech blog. I wrote several advice and “how to” articles to help anyone from the average person to computer techs trying to solve problems with their computers. In 2007 I changed the site to EmergingTechs.com and continued writing the same type of content. Over the following years I didn’t update the site very much as I was busy with my IT services business. In 2012, after selling my IT services business, I changed the site to TheTechMentor.com and decided to gear the site more towards helping computer techs start IT services businesses. I wrote some additional articles geared towards that topic, created a first incentive offer called “How to Make Your First $1000 as an IT Consultant” to get people to sign up for my email list, and eventually created an e-course called “The IT Services Business Blueprint” which guides people through starting an IT services businesses completely from scratch.
7. Who is your typical visitor?
My typical visitor is someone who comes across my site while trying to solve a computer issue. For example, a few of my most popular articles are “How to Recover Data from a Crashed Hard Drive” (Ranked #1 in Google) and “How to Restore Deleted Files After Emptying the Recycle Bin” (Ranked #3 in Google) along with many others that are highly ranked.
8. Are you the original owner of the business? If not, when did you purchase it and how has it evolved since?
I am the original owner.
9. Why is the business being sold?
My time is once again stretched thin and I can no longer devote time to the site. I feel like it could be a great site and could be monetized much better if someone wanted to spend more time with it.
1. Please list all domain names that are included in the sale
EmergingTechs.com (301 Redirected)
CaseyTech.com (301 Redirected)
2. Are there any social media accounts included in the sale? If so, please list them along with the URLs to such accounts.
I have both a Facebook Page and a Twitter account for TheTechMentor.com that I can transfer to you. Neither of them have any content on them.
3. Are there any mailing lists included in the sale? If so, which service providers are such lists held with and how many subscribers do they have?
Yes. It is set up through GetResponse and I currently have 4,676 subscribers. I typically gain new subscribers every day through people signing up for my first incentive offer “How to Make Your First $1000 as an IT Consultant”. I have several autoresponders set up to engage my subscribers to warm them up as customers.
4. Does the sale include existing customer data? If so, in which format is this provided and how extensive is the customer database?
Only the WordPress and WishList Member data for users who have signed up for my e-course.
TRAFFIC & MARKETING
1. What are the primary traffic sources of the site?
Google, Bing, and various backlinks from other sites that have linked to me.
2. Have you done any Search Engine Optimisation?
None other than WordPress plugins such as WordPress SEO.
3. To your knowledge, has the site ever received any search engine penalties (manual or algorithmic)?
4. What level of SEO effort is required for the site to maintain its current traffic levels?
None other than what’s already implemented.
5. Do you or have you ever purchased traffic? If so, please provide a brief overview
6. Do you run any other marketing campaigns, such as display advertising, social media marketing, offline advertising or anything else?
7. How does the site rank for related keywords?
TheTechMentor.com ranks really well for related industry keywords. For example, the site ranks #1 for “How to become a computer technician” and #3 for “computer technician.” Over the years, TheTechMentor.com has accumulated 132 backlinks, many of which come from industry related domains referring to my website and course.
1. Which payment processor(s) does the website utilise for the online course?
2. Please confirm that all revenue sources are transferable to the new owner.
Because my revenue comes from AdSense, Amazon Affiliate, and PayPal accounts, a user would just need to create their own accounts and replace my account information with theirs
3. Are you able to provide live revenue verification?
4. Is the website’s revenue kept separate from other businesses and/or personal accounts?
While all revenue transfers into my personal account, the new owner should have no problem switching the revenue stream to their account if they have their own AdSense, Amazon Affiliate, and PayPal account, which can be easily set up.
5. Can the website’s revenue be accurately tracked back to the website, i.e. do payment descriptions/details include the website’s name or reference to the website’s products?
6. Please provide a brief overview of pricing and how has it evolved over the last 12 months?
The pricing hasn’t evolved very much. I’ve opened the course up twice over the past 12 months. The second time I opened it I added another smaller course (using the same lessons, just not all of them) for people who want to start an IT side business instead of a full-time IT business.
Here are the signup options:
2015 Sign Up Options
Full Time IT Business Course: $59/month for 6 months.
Full Time IT Business Course: $299 single payment (discounted)
2016 Sign Up Options
Full Time IT Business Course: $97/month for 3 months.
Full Time IT Business Course: $247 single payment (discounted)
IT Side Business Course: $47/month for 3 months.
7. What is the site’s average Refund/Chargeback rate over the last 12 months? What is the primary reason for refund requests?
Over the past 12 months, I’ve issued 2 refunds. Both students were farther along in their business than what the course covered.
8. What are the main expenses of the business (please list any recurring expenses that account for more than 1% of overall revenue)
Web Hosting (DigitalOcean): $24/month
Email List Management (GetResponse): $45/month
Payment Processing (PayPal): $20/month
9. What is the approximate breakdown of clients by different price levels?
2015 Sign Up Options (Entire 2015 Year)
Full Time IT Business Course: $59/month for 6 months.
Full Time IT Business Course: $299 single payment (discounted).
2016 Sign Up Options (This Year So Far)
Full Time IT Business Course: $97/month for 3 months.
Full Time IT Business Course: $247 single payment (discounted).
IT Side Business Course: $47/month for 3 months.
OPERATIONS & MAINTENANCE
1. Please provide a breakdown of ownership and the organizational structure of the business.
I am the sole owner
2. Please provide a breakdown of the operations of your business
I spend on average less than 1 hour each week maintaining the site. The time I do spend is either maintaining WordPress (updating WordPress and plugins) or answering emails from my Autoresponders, blog comments, or my e-course when it is running.
3. Does the owner of the site need any specific skillsets in order to successfully maintain and manage the site?
If the new owner wants to personally continue helping people with computer problems or helping people start IT businesses then they would need to have an understanding of one or both of these topics. Otherwise, they could put the site on autopilot and not offer any personal advice.
4. How do you handle customer support and what is the average volume?
I personally handle it. The only customer support necessary is when the e-course is running and it’s probably less than an hour a week.
5. Do you employ any people or use any freelancers and if so, are such contracts accounted for on the Profit & Loss Statement and transferable to the new owner?
6. How often can a course be run, and does it cover the same material each time?
The course can be opened as much as you want. You can leave it open indefinitely as well. I only opened it 2 times within the past 12 months just because I was busy with other things. It always covers the same material with 2 to 3 lessons (out of 29 total) being unlocked every week over the course of 3 months for the students. This is all automated through WishList Member. The course is composed of content on protected webpages (not videos) with each lesson having its own individual page so you can edit the content on the fly or as you see fit.
1. What platform does the website use? (e.g. WordPress, Shopify, etc.)
WordPress with the OptimizePress theme and WishList Member for the e-course protection and user management.
2. Where is the site hosted and does this need to change after purchase?
DigitalOcean. The new owner would need to either transfer this account into their name or transfer the site to their own server.
1. Please describe your main competitors
I am not aware of any other site that offers an e-course on how to start an IT services business. For the computer repair articles, any other site that offers those would be a competitor.
2. What makes the website better than its competition?
It’s the only site that I’m aware of that offers an e-course on how to start an IT services business.
1. Do you own any other internet-based businesses? If so, are any of them related to the website being sold?
2. Are you willing to sign a 3-year non-compete contract in the industry that the website operates in?
I can sign a non-compete agreeing that I will not create another course that helps people start an IT services business. I cannot sign a non-compete as far as helping people with computer problems because I do make money from this offline.
3. Will you provide 1-3 months of post-sale support & training, in order to ensure that the buyer is able to fully take over the business and its operations?
I will offer 1 month of post-sale support & training.
4. What are the primary growth opportunities that you see for the business going forward?
The new owner can continue to write computer repair advice and “how to” articles to grow organic traffic. They can also reach out to new affiliate partners such as data recovery software and services, computer repair parts vendors, etc. to generate additional revenue. They could also work with additional ad networks or sell private ads to increase ad revenue. The new owner can also focus on growing the course subscriptions through the current email list or additional marketing efforts.
5. Are there any geographical limitations to the potential buyer of the business (i.e. do they need to be based in a particular country, region or time zone to handle customer enquiries or to take over the financial and other accounts)?
6. Is there anything else you would like to add?
I would ask that the new owner’s do not use my name to sell the course. Since I wouldn’t be running it, I would like to keep myself separate from a course that I no longer operate.
|Site Established ?||September 2012|
|Built With ?||WordPress|
|Google Analytics Detected ?||Yes|
More info: BuiltWith
|Domain Registered ?||13 June 2012|
More info: Wayback Machine and Whois
|Content Unique ?||Yes|
|Design Unique ?||No|
More info: Plagspotter and Copyscape
|Pages In Google ?||193|
|MajesticSEO Inbound Links ?|
|SEOmoz mozRank ?|
|Alexa Rank ?||275,306|
More info: SEOmoz and SEMRush
Is the full email list included with the sale?
@gdshaw Yes! It’s all managed through GetResponse.com. I would just need to transfer the account to you.
is there any country restrition..let say can someone from Africa(Nigeria) manage & operate it without limitation….need to know.
@emytoni I’m not aware of any country restrictions. You should have a good understanding of the English language since that is the language used on the site. My IT business was based in the U.S. so some of the e-course info is written from that perspective. When it is, I usually say something like “If you are located in the United States then…” But the course is open to anyone from any country and I have had students complete it from other countries.
Hello – Couple questions: Why are the social sites private? …and why is the signup currently turned off?
@Im_fine_how_are_you I set them as private a while back because I didn’t want to use those as a platform to communicate with people. Also, being busy with other things, I didn’t want to have to keep up with social media accounts as well. I forgot that I did make some posts on the Twitter account back in 2014 all topics related to this site.
The course is closed because, whenever I would open it, I would only leave signups open for a week to encourage people to sign up during that window of time.
Hiya, quick question where do the amazon sales come from ?
@Griseyv2 It’s Amazon Associates (affiliate) revenue from links to items I recommend in some of my blog posts.
@CaseyTech would you be able to prove a list of all the link locations so affiliate ids could be swapped out, sorry was my mistake i assumed it was more banner/product based.
@Griseyv2 Yes, if you win the auction I can give you a list of all of them so you can swap them with your Amazon Associates affiliate ID.
Can you pm me the reservice price?
@alexivory Unfortunately, Flippa’s Terms of Service expressly forbid sellers from revealing a reserve price. As such, the best way to determine the reserve is to go ahead and place a bid. If you do that, I think you will find that the reserve on this auction is actually very reasonable.
Hi, what type of technical knowledge, if any, is needed to run this site?
@lightfield The site uses WordPress so you would need to know how to manage a WordPress site. The theme is OptimizePress which, in my opinion, is fairly easy to learn. And the e-course is managed using WishList Member (membership site WordPress plugin). I learned how to use it by following their tutorials.
The site is hosted on a VPS through DigitalOcean. They do not manage the site for me but they have great support and offer lots of tutorials. If you want a more hands-off approach, you could transfer the site to a web host that will manage it for you.
@lightfield Oh, and I forgot to mention, I use ServerPilot to keep things patched and updated. https://serverpilot.io/ They also have great support. I’m currently on their free plan but you can upgrade to their $10/month plan to get priority support.
could you provide some insight as to why the bounce rate is so high?
@User 341fc109 I’m not sure. Maybe because they drop in via a Google search when trying to fix a computer issue and once they get the info they need they leave? I haven’t spent a lot of effort trying to get people to stick around. I do have a first incentive offer and get several signups for it a day.
PM me your reserve please
@mihirb Unfortunately, Flippa’s Terms of Service expressly forbid sellers from revealing a reserve price. As such, the best way to determine the reserve is to bid on the auction. I think you will find that the reserve on this auction is very reasonable.
How often do people contact you for one on one coaching, when they are taking the courses?
@berobi It obviously varies based on the student. I have some that I never hear from and some that I hear from more frequently. This last time I opened the course I don’t think I heard from any students. The time before that I probably spent less than an hour a week answering their questions.
Content retrieved from: https://flippa.com/6917504-thetechmentor-com.